EDDY to be divested
by Luca Arnaldi, Global Product Line Manager - Exploration Consumables
After careful consideration and extensive deliberation, we have made the difficult decision to divest EDDY, our water treatment system designed to manage cuttings and return water, from our product portfolio. While this decision was undoubtedly hard, we firmly believe it is in the best interest of both our company and the product itself.
Effective mid-April, this divestment marks a strategic move aimed to ensure that the product reaches its full potential by helping its growth and development under new expertise. As part of this process, we will be removing the product page from our website, as well as all associated content such as blogs, YouTube videos, and other mentions across various platforms.
Although this decision may come as a surprise to some, it is important to emphasize that it was made after thorough evaluation and with the utmost consideration for the product's future success. We are confident that by entrusting Eddy to a company with specialized expertise and resources, it will have the opportunity to flourish in ways that could not happen within our business line.
While bidding farewell to a product is never easy, we are optimistic about the opportunities that lie ahead. This divestment represents a strategic shift that aligns with our commitment to keep our focus within exploration.
